Our Brand Mission

Proudly British

We're a proudly British company with decades of experience within the industry, from seamstresses and designers, we pride ourselves on our expertise, craft and attention to detail.

Quality in all we do

Our customers deserve quality that doesn’t cost the earth. That’s why everything we do ladders up to good quality, from our dresses through to our delivery and exceptional customer service.

Sustainability Minded

We are conscious of what we make and how we make it. We are simplifying the supply chains, innovating our packaging and building a brand that is relevant for today’s market, not yesterdays.

Front Runners

The future of the wedding dress industry is online. We’re here to bring you the wedding dress experience into your home.